We are people who love to create and influence the world.

Hi, I am Anna K Lorence- a founder of Laft Branding.

My fascination with branding began in 2020 with a goal very close to my heart - creating emotional bonds between real people and authentic businesses that design unforgettable experiences.

I’ve always been so intrigued by sense of belonging in different communities and the impact that brands have on the economy, society, and our well being. And I wanted to dedicate my art to those brands that are strongly driven by purpose.

I met some incredible people in London, Barcelona and Copenhagen.

The world of advertisement allowed us conjure up ideas aligned with our purpose and joy.

From tech to fashion and art, you’ll find a passionate bunch of professionals for your project.